EVO3 FINAL THOUGHTS

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Once again, on behalf of EVOLUTION thank you to everyone that made #EVO3 possible and another huge success. Thank you to our event partners and vendors, our promotional partners, the media and attendees. Thank you and congratulations again to our Overall Best of Show and class winners. Now that #EVO3 has been in the books for a few weeks, I wanted to share my own thoughts in retrospect.

Our goal with EVOLUTION has always been to keep the event evolving, changing, to give it the allure and feeling of an entirely new and different event from each of the previous ones. The end product is to always offer different forms and values of entertainment so that all ages can come out, experience and enjoy.

The biggest and most noticeable were the addition of our 2nd and 3rd level mezzanines. Leading up to the event, however, we were worried about the loss of ground-space where we would normally have show cars and vendors; how vendors would feel about being positioned on either level during the event; how attendees would feel about going up and down stairs. But at the end of the day, the greater majority loved the new look and feel including MSTR STAG’s Eye Candy Model Lounge on level 2 and BECAUSEBAGS’ Ultra Lounge on level 3. The multi-level build out also provide awesome vantage points for photographers and videographers alike.

What else could be changed or added? Besides the new parking layout, we teamed up with Stancewars to create an outdoor lifestyle arena to cater to those spending a majority of their day outdoor. The Stancewars Lifestyle Stage featured DJ Teddy Rockspin, dance performances, a live band and pseudo-amphitheater seating. The outdoor lifestyle arena also included multiple vendors, our drifter alley and fabulous food trucks. One person’s comment had really stuck with me since… here’s the short version… Outdoor was like a festival, it was really laid back and chill… Indoor was more like a show, it had more of a club atmosphere because of the set-up, music and girls.

Don’t get me wrong, the event wasn’t without its challenges. Leading up to the event, there were multiple measuring sessions and layouts that needed to be drawn up and submitted. Because of the mezzanine structure, new emergency exits and pedestrian pathways had to be created which meant loss of usable floor space. However, the true test of patience and cooperation came the morning of roll-in. The Fire Marshall felt that a few rows weren’t wide enough for safe fire lanes. There were also a few cars here and there and few barricades that needed to be shifted. While we were hustling to make these last second adjustments, the spectator line was growing longer and longer… with some getting frustrated because of the wait. But under those circumstances, we had to satisfy Fire and Police for final permitting approval. Nevertheless, thank you again to the car owners for helping us out and apologies again to those that had to wait.

Our goal with EVOLUTION has always been to keep the event evolving, changing, to give it the allure and feeling of an entirely new and different event from each of the previous ones. The end product is to always offer different forms and values of entertainment so that all ages can come out, experience and enjoy. I always ask people; vendors, the media, participants, attendees, families, kids, car people, non-car people, etc. for their feedback and I still invite more. So please, if you’re going to tell us “Oh the event was great” or “This was better than last year” or “The event sucked” or “F that and F you guys” do us the favor and share why you feel that way or what you want to see different or how you would make things better. If this was your first time, we truly hope you had a great time and experience at #EVO3.

In conclusion, I wanted to say thank you to the EVOLUTION event team, including District 10 and our volunteers. Without your continued support and hard work, nothing would ever get accomplished or turn out as great.

Sincerely,

Michael Choi

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